Within
the last few years, the number of people accessing
the Internet has surpassed most expectations. It
is growing stronger, faster and has proven results
that companies are profitting and doing much or
all of their business on the internet. According
to leading Internet publications and other sources,
the growth of the Internet will soar to new heights
over the next few years. The World Wide Web is increasing
in popularity and knows no boundaries. In order
to have a presence on the Web, companies small or
large must have a Website to stay in the game or
ahead of their competition.
"Everyday
that you wait to get your web site online, your
competition is making sales that might have gone
to you."
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For
approximate costs on services, see
pricing.
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Web
Site Design and Development
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Creating graphic design (color scheme, format,
navigational elements, etc.) If needed, adapt
existing company promotional materials (logos,
color schemes, etc.) to create the site's graphical
design.
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Designing site navigational tools - buttons, menu
bars, icons, etc.
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Designing the site structure - organizing the
content for ease of use.
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Processing images for use on the site (scan photos,
touch-up or manipulate photos, resize, compress
and sharpen images, optimize photo/images to the
fastest download time they're capable of without
losing clarity, etc.)
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Implementing various custom features:
- Active screen content - Javascript
roll-overs, animated GIFs, etc.
- PDF downloadable forms, instruction
manuals, etc.
- Contact forms with auto-responders
- Client questionnaires, registration
forms, surveys, etc. with auto-responders
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Ensuring cross-platform browser compatibility
between Netscape and Internet Explorer.
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Ensuring cross-platform functionality between
a PC and Mac.
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Domain
Name and Hosting Services
Inserting
a new Web site on the Internet involves:
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Researching available domain names and choosing the
most appropriate one(s) available.
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Registering the desired domain name with a registration
service.
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Setting up hosting for the domain name.
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Setting up FTP files for putting your site on-line
and for making changes
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Setting
up e-mail boxes and e-mail forwards
Web
Site Marketing and Promotion
Embedding
search engine effective META tags (key words and
titles), within your web pages to ensure high
ranking by search engines. Webthrower.com will
submit with your basic package to ten top web
sites which include: Alta Vista, 2kcity, Completeplanet,
Google, Try America, AIT Mall, Aesop.com, Ah-ha,
ExactSeek, Jayde Online.
( Please note:
Placement within any search engine is not guaranteed;
however, it would be submitted. It is then up
to that particular search engine to decide if
your site meets their criteria guidelines.) |
In
order for your site to keep the interest of
your audience/customers and maintain traffic,
your Web site must be updated as needed. Web
site maintenance includes:
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Updating content - new photos, product listings,
employee rosters, bulletins, newsletters,
links, add or change e-mail, deleting dated
items, etc.
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Staying
up-to-date and competitive by incorporating
new technologies and techniques as necessary.
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